Privacy Policy

World’s Finest Watches

Last updated: 22-04-2026

World’s Finest Watches (“we”, “our”, “us”) operates an eCommerce website in the United Kingdom. We are committed to protecting your personal data and respecting your privacy in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and purchase products from us.


1. Information We Collect

We may collect and process the following types of personal data:

a) Personal Identification Information

  • Full name
  • Billing and shipping address
  • Email address
  • Phone number

b) Transaction Data

  • Purchase details
  • Payment information (processed securely via third-party payment providers; we do not store card details)

c) Technical Data

  • IP address
  • Browser type and version
  • Device information

d) Usage Data

  • Pages visited
  • Time spent on pages
  • Interaction with website features

2. How We Collect Your Data

We collect data through:

  • Direct interactions (when you place an order or contact us)
  • Automated technologies (cookies and server logs)
  • Google Search Console (for website performance and indexing insights)

3. How We Use Your Data

We use your personal data for the following purposes:

  • To process and deliver your orders
  • To manage payments and refunds
  • To communicate with you regarding your orders
  • To provide customer support
  • To improve our website and services
  • To comply with legal obligations

4. Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Contractual necessity – to fulfil your orders
  • Legal obligation – for tax and regulatory compliance
  • Legitimate interests – to improve our services and prevent fraud
  • Consent – where required (e.g., cookies)

5. Sharing Your Data

We may share your data with:

  • Payment processors (e.g., Stripe, PayPal)
  • Delivery and courier services
  • IT service providers and hosting providers
  • Legal or regulatory authorities when required

We do not sell your personal data.


6. International Data Transfers

Some of our service providers may be based outside the UK. When this happens, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses).


7. Data Retention

We retain your personal data only as long as necessary:

  • Order data: up to 6 years (for legal/tax purposes)
  • Customer inquiries: up to 12 months

8. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time

To exercise your rights, contact us at:
📧 kenrickraphaelgeorge@hotmail.com
📞 07847469471


9. Cookies

We use cookies to:

  • Ensure the website functions properly
  • Improve user experience

We currently do not use analytics tracking tools. You can control cookies via your browser settings.


10. Security of Your Data

We implement appropriate technical and organisational measures to protect your data against:

  • Unauthorised access
  • Loss or misuse
  • Alteration or disclosure

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices.


12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.


13. Contact Us

If you have any questions about this Privacy Policy or your data, please contact:

World’s Finest Watches
📧 kenrickraphaelgeorge@hotmail.com
📞 07847469471


14. Complaints

If you are not satisfied with how we handle your data, you have the right to lodge a complaint with the UK supervisory authority:

Information Commissioner’s Office (ICO)
Website: https://ico.org.uk


By using our website, you agree to this Privacy Policy.